Nike Quietly Dumps NFT Unit RTFKT as Converse Revenue Drops 30%
Nike sells its NFT subsidiary RTFKT amid a $5 million lawsuit and Converse’s 30% revenue decline, signaling a strategic pivot away from digital collectibles.
Elliott Hill
Nike sells its NFT subsidiary RTFKT amid a $5 million lawsuit and Converse’s 30% revenue decline, signaling a strategic pivot away from digital collectibles.